ICICI Bank launches comprehensive financial solutions
The bank on Thursday announced the launch of a comprehensive banking solution for doctors and their families on professional and business lifestyles. The program called salute doctors by ICICI bank is every doctor from a first-year medical student to a senior consultant to a hospital or clinic owner. It provides customised banking in addition to value-added services to all doctors.
The solution is primarily digital and instant and is designed to take care of a doctor’s variety of financial needs. ICICI STACK, a banking platform with nearly 500 services in the digital platform, is sponsoring the initiative.
The bank is planning on an array of services in the initiative—the primary service for the doctors’ banking premium savings account. Second, several loans like home loans, personal loans, auto loans, educational loans and medical loans for setting p a clinic or hospital. Thirdly, value-added services for their lifestyle needs, maintaining the clinic/hospital or other business needs.
Mr Pranav Mishra, the head of liabilities at ICICI bank, said, “We, at ICICI Bank, hold doctors in high esteem for their selfless service to society. Today on National Doctor’s Day, we have launched ‘Salute Doctors’ banking solutions to express gratitude and salute our lifesavers for their service and sacrifice.
This proposition is an extension of ‘ICICI STACK’, which we launched a year ago to offer all banking services digitally from one platform. We have done extensive research on doctors across various stages of their career– right from medical students, senior doctors and owners of hospitals/ clinics- to understand their banking needs.”
“Based on our research insights, we have created a 360-degree proposition that brings in a host of instant and digital services, customised for doctors at different stages of their career. For example, we have specially curated education loans for doctors, loans for medical equipment for new purchases and refurbished medical equipment, loan for the purchase, construction or expansion of clinic or hospital business loans for the working capital requirement of clinic and hospital as well as personal loan for all their other needs.”, Mishra said.
He added that “We have designed a Business Credit Card and Expressions Debit Card for their business and personal expenses respectively. Further, we are offering value-added services, which are first in the industry. We believe that this specially curated holistic proposition helps doctors in our country to fulfil their personal and professional banking requirements”.